In September, I attended the First Human Behaviour Change for Animal Welfare conference. Animal Equality, the first animal protection group to transport people inside factory farms and slaughterhouses using virtual reality technology, presented their innovative product. Over three days, I never participated. If the viewer knows the immersion is 'real' and negative it got me thinking, can … Continue reading Change the world with _ Virtual Reality?
In October, while in foliage-full Vermont for a wedding, I stopped at the Ben & Jerry's Factory...as ice-cream fans do! A tour about the creation and reach of ice cream turned into a much greater learning experience when we were also given an insight into the company's values and issues they care about. It … Continue reading Change the World with_Ice Cream?